The Muri Bundle

MURI is inspired by the gastronomic community in Copenhagen, particularly the city’s expertise in fermentation. They use culinary techniques and unusual ingredients to create blends that go beyond other alternatives.

They are obsessed by flavour development and changing perceptions around the non-alcoholic category. They are devoted to quality which is why we work with small-scale farmers and forage botanicals in nearby Danish forests.

By using flavours and techniques connected to a culinary sphere, our drinks are an ideal companion to a plate of food. A progressive take on the traditional wine pairing, we say. 

Murray Paterson founded Muri in 2020 after working as a distiller at the groundbreaking Empirical Spirits distillery in Denmark. Ioakeim Goulidis then joined after a spell at the Noma Fermentation Laboratory.